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The
latest Full Effect innovation is a tool we call ActionMails.
ActionMails is a complete marketing communications programme
that works like a mini web site or newsletter campaign
sending messages that nobody can avoid seeing with every
e-mail that anyone in your organisation issues.
We
can include special messages with maximum impact highlighting
new developments or special products directly on your
e-mails using animations special buttons and links.
Your
ActionMail can have a direct link to your web site home
page or individual pages promoting specific aspects
of your business at crucial times when the information
will be most appropriate.
We
also design, build and host promotional pages covering
topics such as product information, special offers or
news about your company and build links from your e-mail
template to these as well. ActionMails will even issue
quotes or take orders for you.
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This
is the answer for busy managers who want to be sure
that their employees develop customer relationships
to the full. With ActionMails none of your employees
can avoid passing on the messages that you know are
important every time they communicate by e-mail. It
could be information on a new product, a change in a
process or services, news about new advertising campaigns,
financial reports. Even on-line competitions and purchase
incentives anything in fact that could drive sales for
your organisation.
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ActionMails
are small files so they won't slow down your e-mail
delivery perceivably. It will carry all your important
contact information, a link to your web site, even sales
messages that can be changed as often as you like, so
you can promote those special short term offers and
new product launches. Most importantly it says a great
deal about your organisation simply because you are
switched on and professional enough to be using such
an efficient, smart and effective marketing tool. And
the people who receive your e-mail can't help but see
it.
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The
truly great thing about ActionMails is that it costs
so little to get up and running with a programme. We
can offer a standard design and build service working
with you on a one-to-one level to produce a design that
works best for your organisation. However, it doesn't
end there.
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An
ActionMails management programme means that your e-mail
messages will be changed and updated at least once every
month. We'll add features, special offers and seasonal
messages to help you build strong relationships with
your suppliers and customers and generate more sales
and new business opportunities.
Our
ActionMails management programme is build around regular
on-line meetings that could be as often as every week,
but usually once a month is frequent enough to keep
your ActionMails programme working at its best for your
organisation. From each meeting we'll create a proposal
for your next monthly ActionMails campaign or special
feature. Then, when you approve, we'll create the features
that need to be added to your ActionMails and send you
the updated file.
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Your
basic ActionMails template will come to you as a single,
self-installing file. One click and you are up and running!
The file installs instantly into PCs and Macs using
the main mail browsers. There are written instructions
as well just in case you need them so you can relax.
All subsequent changes and updates will arrive in the
same way - its simple!
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Unlike
some other e-mail marketing services ActionMails doesn't
rely on your confidential e-mails passing through a
remote server where they are modified and forwarded
for you. Instead we give you an e-mail template that
is installed on your own computer or server. This self-contained
graphic framework links to animations and special pages
that we will host for you so it works just like a regular
e-mail or newsletter.
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